Women Smokers’ Experiences of an Age-Appearance Antismoking Intervention – A Qualitative Study


“Results. Women were very concerned about the impact of ageing on their faces in

general, and in particular the additional impact of smoking on their skin. Women were
concerned about other people’s reactions to them as older smokers with wrinkled skin,
and many experienced a physical shock reaction (including reports of nausea) to seeing
how they would age if they continued to smoke. They reported that seeing their own face
aged on the computer screen increased their perceived risk of skin wrinkling. Women
reported being highly motivated to quit smoking as a result of the intervention, and
many reported that they would take active steps to quit having seen how they would
look if they continued to smoke. This was linked with increased perceived personal
responsibility for quitting…”

Staffordshire University, Staffordshire, UK